Formula previews: see the evaluated output of any formula on hover, without moving across your sheets.
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Equals
@heyequals
GTM analytics. Find the levers to grow faster with live data from your CRM, billing, and product.
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Introducing a new look and feel for Equals.
Incorporating reams of user feedback, we've redesigned Equals to be more beautiful, consistent, and intuitive.
Learn more: equals.com/launches/2025/…
Incorporating reams of user feedback, we've redesigned Equals to be more beautiful, consistent, and intuitive.
Learn more: equals.com/launches/2025/…
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Re-launching the Ultimate Guide to ARR.
Now in digital form, it’s an essential read to help make you an ARR expert.
equals.com/guides/arr/
Now in digital form, it’s an essential read to help make you an ARR expert.
equals.com/guides/arr/
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Announcing Equals Infinity: pull unlimited rows into your spreadsheet. Skip the SQL and use formulas.
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Equals.com/launches just landed. Browse our new changelog on our website: find your favorite features and figure out who worked on them.
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New charting sidebar just dropped. Reorder your chart series, set trendlines, toggle labels, and customize your gridlines with ease.
Give it a try today.
Give it a try today.
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Modern billing meets modern analysis. Connect Equals to @SequenceHQ_ and maximize your revenue like the folks at @withdefault.
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New integration with @SequenceHQ_ just launched.
Watch Riya connect Sequence to Equals and get revenue growth broken down by component parts within a matter of seconds.
Watch Riya connect Sequence to Equals and get revenue growth broken down by component parts within a matter of seconds.
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Equals now powers reporting for some of the world’s best startups.
Find out who and what they have to say about Equals on our new homepage.
equals.com
Find out who and what they have to say about Equals on our new homepage.
equals.com
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Your most used connections will now be listed first when setting up a new sheet. It’s a little update towards a bigger goal: we want Equals to be the fastest way to answer any question of your data.
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This update might not change your life but some might call it pivotal.
We gave pivot tables a refresh, complete with a brand new sidebar. Designed to make them easier to use. Watch pivots in action as @benmcredmond builds out an analysis in <30 seconds.
We gave pivot tables a refresh, complete with a brand new sidebar. Designed to make them easier to use. Watch pivots in action as @benmcredmond builds out an analysis in <30 seconds.
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"Equals saved us about three months of Ops implementation time–easily $50k in value."
- @joe_d_ryan, VP of Product & Revenue Strategy at @LaunchDarkly
Sounds like a great deal.
Get the full story: equals.com/customers/laun…
- @joe_d_ryan, VP of Product & Revenue Strategy at @LaunchDarkly
Sounds like a great deal.
Get the full story: equals.com/customers/laun…
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Your very own world-class ARR reports are just a click away.
Powered by your @stripe data.
Start your free trial today → equals.com/arr-reporting
Powered by your @stripe data.
Start your free trial today → equals.com/arr-reporting
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Rise and shine. We're live on @producthunt!
Use @stripe? ✅
Want world-class ARR reports? ✅
All you have to do is click sync.
See for yourself. And show some support. 🙏
producthunt.com/posts/arr-repo…
Use @stripe? ✅
Want world-class ARR reports? ✅
All you have to do is click sync.
See for yourself. And show some support. 🙏
producthunt.com/posts/arr-repo…
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Is your CRM reporting one-dimensional?
You get a snapshot of your sales pipeline today but 0 context on how you got here or what's next.
Good news: You can unlock its power by shifting from static snapshots to a deal-based lifecycle view.
This enables you to:
• Track week-over-week pipeline changes
• Gauge intra-month pacing
• Spot shifts in conversion rates
• Understand deal velocity & bottlenecks
Today, @chris_burgner breaks down how we made this shift at Equals—and how we're helping our customers do the same: wrap-text.equals.com/p/sales-pipeli…
You get a snapshot of your sales pipeline today but 0 context on how you got here or what's next.
Good news: You can unlock its power by shifting from static snapshots to a deal-based lifecycle view.
This enables you to:
• Track week-over-week pipeline changes
• Gauge intra-month pacing
• Spot shifts in conversion rates
• Understand deal velocity & bottlenecks
Today, @chris_burgner breaks down how we made this shift at Equals—and how we're helping our customers do the same: wrap-text.equals.com/p/sales-pipeli…
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Welcome back to your Wrap of what's new in Equals!
This week, we're focused on making your Equals experience smoother (so you can stay focused on the fun stuff):
• Apply query filters faster by clicking the "Only" button next to a searched filter
• A new "Unhide" icon makes it easier to manage the visibility of columns
• You can move pivot tables without leftover text cluttering your cells
Until next week!
This week, we're focused on making your Equals experience smoother (so you can stay focused on the fun stuff):
• Apply query filters faster by clicking the "Only" button next to a searched filter
• A new "Unhide" icon makes it easier to manage the visibility of columns
• You can move pivot tables without leftover text cluttering your cells
Until next week!
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What’s in a cohort?
A left-justified view lines up cohorts based on their subscription start date and month since acquisition, making it easy to compare cohorts at a given stage in their lifecycle.
A right-justified view aligns customers based on calendar month rather than start date. This allows you to quickly diagnose changes that happened at a single point in time, but that impact all cohorts, like pricing changes, feature launches, and market changes.
For more on calculating, interpreting, and acting on the SaaS metrics that mater to you: equals.com/saas-metrics
A left-justified view lines up cohorts based on their subscription start date and month since acquisition, making it easy to compare cohorts at a given stage in their lifecycle.
A right-justified view aligns customers based on calendar month rather than start date. This allows you to quickly diagnose changes that happened at a single point in time, but that impact all cohorts, like pricing changes, feature launches, and market changes.
For more on calculating, interpreting, and acting on the SaaS metrics that mater to you: equals.com/saas-metrics
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Sales is confident they're crushing targets, while Finance isn't seeing the numbers add up. Who's right?
They both are.
And that's because both teams see performance differently.
Sales tracks bookings (contracts signed), while Finance measures billings (invoices generated).
Rather than wait until the end of quarter to bridge this gap, you can tackle it early and often to:
• Course correct any performance issues
• Avoid the chaos of last-minute reconciliation
• Proactively build partnerships across teams
For more on bridging the gap from bookings to billings, check out @chris_burgner's breakdown on Wrap Text.
They both are.
And that's because both teams see performance differently.
Sales tracks bookings (contracts signed), while Finance measures billings (invoices generated).
Rather than wait until the end of quarter to bridge this gap, you can tackle it early and often to:
• Course correct any performance issues
• Avoid the chaos of last-minute reconciliation
• Proactively build partnerships across teams
For more on bridging the gap from bookings to billings, check out @chris_burgner's breakdown on Wrap Text.
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It's time for your Weekly Wrap of what's new in Equals!
Each time you build a view, you can go to the build history page to see the status of your job and any errors that would prevent your view from updating.
Plus:
• The table browser closes automatically when rebuilding a view
• Dashboard charts accurately display custom formats applied to the underlying data
• Chart labels on the y-axis never overflow
Until next week!
Each time you build a view, you can go to the build history page to see the status of your job and any errors that would prevent your view from updating.
Plus:
• The table browser closes automatically when rebuilding a view
• Dashboard charts accurately display custom formats applied to the underlying data
• Chart labels on the y-axis never overflow
Until next week!
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You've probably seen us talk a bunch about ARR reporting.
Today, we're launching a SaaS first.
The ARR Build Blueprint in Equals solves the biggest limitations of existing reporting solutions.
✅ No more need to manually track corrections in another place.
✅ Never question if your ARR is "right" again
It's the first (and only) solution that allows you to tailor your reports to your revenue logic.
With it, you get:
1️⃣ Auto-generated clean views of your Stripe data
2️⃣ Tailored to your unique revenue logic
3️⃣ Made right with invoice corrections
4️⃣ Kept clean with domain and customer exclusions
5️⃣ Always available to query for always accurate reports
It handles all the heavy lifting, including writing complex SQL.
Designed based on everything we learned building tailor-made ARR reports for the likes of @descript, @attio, and @intercom, it's the fastest way to get the most accurate view of your ARR.
See for yourself.
Today, we're launching a SaaS first.
The ARR Build Blueprint in Equals solves the biggest limitations of existing reporting solutions.
✅ No more need to manually track corrections in another place.
✅ Never question if your ARR is "right" again
It's the first (and only) solution that allows you to tailor your reports to your revenue logic.
With it, you get:
1️⃣ Auto-generated clean views of your Stripe data
2️⃣ Tailored to your unique revenue logic
3️⃣ Made right with invoice corrections
4️⃣ Kept clean with domain and customer exclusions
5️⃣ Always available to query for always accurate reports
It handles all the heavy lifting, including writing complex SQL.
Designed based on everything we learned building tailor-made ARR reports for the likes of @descript, @attio, and @intercom, it's the fastest way to get the most accurate view of your ARR.
See for yourself.
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